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Digital Marketing Director

1 week ago

Manila, National Capital Region, Philippines EBM Talent Bucket Inc Full time

**Job Overview**

At EBM Talent Bucket Inc, we're seeking a highly skilled Digital Marketing Director to drive the development and execution of our marketing strategy. This role will be responsible for building complex marketing programs that support our overall strategic plan.

Main Responsibilities:

  1. Create and execute digital marketing campaigns across various channels and segments.
  2. Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics.
  3. Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow, Lifetime Value, and retention.
  4. Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications.
  5. Collaborate with creative teams, other internal stakeholders, and external agencies and vendors.
  6. Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes.

Requirements:

  • A graduate degree in Marketing or Business or similar.
  • At least 3 years of work experience in a Supervisory capacity or similar industry.
  • Experience in building complex marketing programs and reporting on the results.
  • Familiarity with digital and traditional marketing techniques.
  • Strong problem-solving ability, including metrics-driven thinking.
  • Strong project management skills.
  • Proficiency in ERP, Microsoft Office, and other system applications.