Marketing Professional
2 weeks ago
We are seeking a highly motivated Marketing Professional to join our team at Body Mechanic, Inc. As a key member of our marketing department, you will be responsible for developing and implementing effective marketing strategies to drive business growth.
Key Responsibilities- Content Creation:
- Develop, write, and edit engaging content for various marketing channels, including social media, blogs, newsletters, and website updates.
- Assist in creating promotional materials such as brochures, flyers, and digital ads.
- Collaborate with the design team to produce visually appealing content.
- Social Media Management:
- Manage and grow the clinic's social media presence on platforms such as Facebook, Instagram, and LinkedIn.
- Create and schedule posts that align with our brand message and target audience interests.
- Engage with followers, respond to comments and messages, and monitor social media performance metrics.
- Campaign Execution:
- Assist in planning and executing marketing campaigns, including email marketing, digital advertising, and community outreach programs.
- Track and analyze the performance of marketing campaigns, and provide insights and recommendations for improvement.
- Coordinate with external vendors and partners for marketing initiatives.
- Coordination with Sponsored Athletes and Influencers:
- Identify and build relationships with potential sponsored athletes and influencers who align with our brand.
- Coordinate with sponsored athletes and influencers to ensure they represent Body Mechanic, Inc. consistently across their platforms.
- Manage contracts, deliverables, and content schedules for collaborations with athletes and influencers.
- Monitor and report on the effectiveness of influencer partnerships and make recommendations for future collaborations.
- Market Research:
- Conduct research on industry trends, competitor activities, and target audience preferences.
- Gather and analyze data to support marketing strategy development.
- Monitor local community events and identify opportunities for clinic participation or sponsorship.
- Event Planning and Support:
- Assist in organizing and promoting clinic events, workshops, and community outreach programs.
- Coordinate event logistics, including venue selection, invitations, and promotional materials.
- Support on-site event management and post-event follow-up activities.
- Reporting and Analytics:
- Prepare regular reports on marketing activities and campaign performance.
- Utilize tools such as Google Analytics, social media insights, and CRM systems to track key metrics.
- Provide actionable insights based on data analysis to optimize marketing efforts.
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