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Digital Content Strategist

3 weeks ago

Angeles City, Central Luzon, Philippines Aprio Full time
Job Description

We are looking for a talented Digital Content Strategist to join our team at Aprio. As a Digital Content Strategist, you will be responsible for developing a comprehensive content strategy that drives engagement and conversion. This includes creating high-quality website copy, conducting SME interviews, editing and proofreading content, and managing content projects.

Main Responsibilities:
  • Develop a content strategy that aligns with business goals and objectives.
  • Create engaging and informative content for various website pages, including service and industry pages, blog posts, and landing pages.
  • Conduct thorough research and interviews with subject matter experts to gather information and ensure the accuracy and relevance of content.
  • Edit and proofread content to ensure it meets high-quality standards and adheres to AP Style guidelines.
Qualifications:
  • Bachelor's degree in English, journalism, marketing, or a related field.
  • At least 5 years of experience as a content writer or copywriter, preferably in the accounting industry.
  • Strong understanding of SEO best practices and ability to conduct effective interviews and gather information from subject matter experts.
  • Excellent writing, editing, and proofreading skills, as well as strong project management skills.