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Marketing Campaign Optimization Specialist

3 weeks ago

Quezon City, National Capital Region, Philippines Reed Elsevier Full time

This position offers an exciting opportunity to leverage your expertise in data analysis and drive business growth at Reed Elsevier. As a Senior Data List Manager, you will be responsible for developing and implementing effective marketing strategies.

Main Responsibilities:

  1. Campaign Strategy Development:
  • Conduct thorough market research to identify trends and opportunities.
  • Develop targeted marketing campaigns leveraging data insights.
Team Collaboration:
  • Lead cross-functional teams to execute marketing campaigns effectively.
  • Communicate campaign progress and results to stakeholders.
Performance Metrics Analysis:
  • Monitor and analyze campaign performance using key metrics.
  • Develop actionable recommendations to improve future campaigns.

Essential Qualifications:

  • Bachelor's degree in a relevant field.
  • Minimum 2 years of experience in marketing, data analysis, or related fields.
  • Proven track record of driving business growth through data-driven strategies.
  • Strong leadership and communication skills.