Digital Marketing Strategist

About Us

KITSCH is proud to be recognized as a self-financed, female-owned global brand built on positivity and hard work. Established in 2010, with a business plan no longer than a paragraph, it has grown from door-to-door sales to selling products in over 27 countries across 20,000 retail locations worldwide.

KITSCH is committed to creating high-quality products that are effortless, elevated and easy to use. From fashionable shower caps to our viral towel scrunchies, we aim to evolve everyday essentials.

We believe that everyone should feel confident when purchasing our products, regardless of hair type, style or budget.

We are looking for a dynamic and results-driven Affiliate Manager who will be responsible for developing and managing TikTok affiliate marketing campaigns, driving revenue growth through partnerships, and optimizing influencer relationships on the platform.

This role involves working closely with internal teams to craft strategies, manage affiliate performance, and ensure the successful execution of campaigns.

• Affiliate Program Management:
  • Lead the management and execution of TikTok affiliate programs, focusing on maximizing engagement and revenue.
  • Collaborate with influencers, content creators, and affiliate partners to create and promote affiliate links, ensuring that affiliate content aligns with TikTok trends.
  • Identify, onboard, and nurture relationships with new TikTok influencers and affiliate partners.
• Campaign Strategy & Optimization:
  • Develop and implement strategies for driving affiliate sales through TikTok.
  • Continuously monitor and analyze campaign performance (e.g., clicks, conversions, sales) to optimize efforts and deliver results.
  • Provide insights and recommendations to improve affiliate content performance and increase ROI.
• Cross-Functional Collaboration:
  • Work closely with the social media, content, and creative teams to ensure TikTok affiliate content aligns with brand goals and resonates with target audiences.
  • Partner with internal teams (Marketing, Design, Sales) to create compelling marketing materials, including tracking links, promo codes, and banners for TikTok campaigns.
• Data-Driven Reporting:
  • Track, report, and analyze key performance indicators (KPIs) to evaluate affiliate program success.
  • Deliver regular reports on campaign performance, influencer engagement, and affiliate revenue.
  • Use data to identify trends and opportunities for program growth.
• Compliance & Best Practices:
  • Ensure all affiliate content follows TikTok's community guidelines and legal requirements (disclosure, branding, etc.).
  • Stay updated with TikTok's evolving platform rules and affiliate marketing trends.
  Requirements

To succeed in this role, you will need:

• Bachelor's Degree in Marketing, Communications or a related field.
• 2-3 years of experience in Affiliate Marketing, Influencer Marketing or Digital Marketing (preferably with a focus on TikTok or Social Media Platforms).
• Managing Affiliate Partnerships and Influencer Relationships at Scale.
• Understanding of TikTok's Platform and Trends (including how to Leverage Influencers for Affiliate Marketing).
• Ability to Analyze Data and make informed decisions based on Key Metrics.
• Affiliate Marketing Tools and Platforms (Impact, ShareASale or similar).
• Stakeholder Management.
• Passion for staying ahead of Trends in Digital Marketing and Social Media.

We offer a competitive pay package, remote work arrangement, and opportunities for growth and development.

We are a dynamic team that values innovation, creativity, and collaboration. If you are passionate about digital marketing and social media, and enjoy working in a fast-paced environment, we encourage you to apply.