Digital Marketing Strategist

2 weeks ago


Pasay, National Capital Region, Philippines SM Prime Holdings, Inc. Full time
Job Description

We are seeking a highly experienced and skilled Digital Marketing Strategist to join our team at SM Prime Holdings, Inc. As a key member of our marketing department, you will be responsible for developing and implementing comprehensive digital marketing campaigns to increase brand awareness, drive traffic, and generate leads.

  • Develop and execute marketing strategies for all marketing teams, including digital, advertising, communications, and creative.
  • Craft compelling content that resonates with our target audience and aligns with our company goals.
  • Collaborate with the content team to create engaging and effective content for various digital platforms.
  • Monitor and analyze campaign performance metrics, providing insights and recommendations for continuous improvement.
Required Skills and Qualifications
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Preferably with Real Estate or Property work-related experience.
  • Proven experience in digital marketing and managing online campaigns.
  • With a minimum of 7 - 10 years of experience in Marketing Management.
  • Strong understanding of digital marketing channels and tools, including SEO, SEM, PPC, social media, email marketing, and content marketing.
  • Proficiency in marketing analytics tools (e.g., Google Analytics) and experience with CRM software.


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