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Brand Content Manager

3 weeks ago

Manila, National Capital Region, Philippines Nexus Recruitment and Training Full time

Nexus Recruitment and Training is looking for a Brand Content Manager to spearhead our B2C social media efforts. This role requires a creative and strategic thinker who can develop compelling content strategies that connect with consumers and translate into community growth and loyalty.

Responsibilities:
  1. Design and execute a social media content calendar that showcases our brand's style and aesthetic.
  2. Own content creation across platforms such as Instagram, TikTok, Facebook, and Pinterest, emphasizing visuals and user engagement.
  3. Collaborate with internal teams to launch and manage campaigns around product launches, sales events, and seasonal themes.
  4. Build and engage with a loyal community of followers; respond to messages, comments, and brand mentions.
  5. Track performance analytics and provide actionable insights and optimization plans.

The ideal candidate will have a strong portfolio of content, excellent written and visual storytelling skills, and a deep understanding of B2C trends and consumer behavior.

Requirements:
  1. Bachelor's degree in Marketing, Communication, Multimedia Arts, or related field.
  2. 3-5 years of experience in B2C social media management, preferably in fashion, beauty, or lifestyle sectors.
  3. Experience with influencer collaborations, paid social campaigns, and community management.
  4. Passion for fashion, aesthetics, and consumer trends.
  5. Excellent writing, creativity, and communication skills.