Digital Campaign Specialist

1 day ago

Tarlac City, Central Luzon, Philippines beBeeProgrammatic Full time $80,000 - $100,000
About the Job

As a key team member, you will oversee client campaigns from start to finish. You'll leverage expertise in demand-side platforms (DSPs) and supply-side platforms (SSPs) to execute successful campaign launches, ensure scalability, and drive outstanding results.

Key Responsibilities:
  • Deal Setup & Audience Build:
    • Create targeted audience segments based on client specifications.
    • Automatically generate deal IDs for seamless execution.
    • Curate inventory packages aligned with target segments.
  • Technical Configuration & QA
    • Implement and verify ad tags, pixels, and tracking URLs for smooth operations.
    • Conduct thorough campaign quality assurance and secure internal sign-off.
  • Platform Deployment & Troubleshooting (SSP/DSP):
    • Configure, test, and troubleshoot SSP integrations and inventory feeds.
    • Deploy deals into DSP seats and monitor setup errors.
    • Troubleshoot issues across multiple DSPs and SSPs.
  • Performance Monitoring & Optimization
    • Monitor live campaign metrics and produce regular reports.
    • Adjust bids, caps, and inventory to optimize performance and maximize returns.
  • Margin Management
    • Track campaign margins and propose optimizations to protect profitability.
  • Client Support & Escalations
    • Provide timely technical support and escalate complex issues when necessary.
  • Continuous Improvement & Knowledge Sharing
    • Stay up-to-date with industry developments and document new techniques.
    • Share best practices and train colleagues to enhance overall performance.
Requirements:
  • 5+ years of experience in Technical Account Management or Programmatic Trading.
  • Deep expertise with DSPs (e.g., DV360, The Trade Desk, Amazon) and SSPs (e.g., OpenX, PubMatic, Index Exchange).
  • Proficiency in ad tags, pixels, tracking URLs, bid strategies, and quality assurance processes.
  • Strong troubleshooting skills across the ecosystem.
  • Commercial acumen for balancing performance and margin.
  • Excellent communication skills for technical translation.
Priorities:
  • Passionate about programmatic media.
  • Focused on small improvements for significant gains.
  • Dedicated to high standards and ownership.
  • Long-term career focus in Technical Account Management.
  • Proactive problem solver.
  • Results-driven and forward-thinking.
  • Innovative and open to new approaches.

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