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Digital Marketing Operations Specialist

2 weeks ago

Manila, National Capital Region, Philippines RemoteVA Full time
Job Description

We are seeking a highly skilled Digital Marketing Operations Specialist to join our team at RemoteVA. The ideal candidate will have experience with Go High Level CRM and Facebook Ads Manager, as well as a strong understanding of sales funnels and conversion strategies.


Key Responsibilities
  1. CRM and Sales Funnel Management: Set up, automate, and manage sales funnels in Go High Level CRM, create and optimize automated follow-up sequences to nurture leads, track and analyze lead behavior to improve conversion rates, and manage contact lists, pipeline stages, and client communications.
  2. Marketing and Facebook Ads Management: Set up, manage, and optimize Facebook ad campaigns for lead generation, monitor ad performance and adjust targeting, creatives, and budgets, A/B test ad creatives, landing pages, and copy to improve ROI, and integrate Facebook leads with Go High Level CRM for seamless automation.
  3. Lead Nurturing and Follow-up: Implement SMS, email, and call follow-up sequences for potential clients, ensure timely and effective communication with leads to maximize conversions, maintain and refine scripts and messaging for outreach campaigns.

Requirements
  1. Proven experience with Go High Level CRM (setting up automation, funnels, workflows).
  2. Strong expertise in Facebook Ads Manager (ad setup, targeting, optimization).
  3. Understanding of sales funnels and conversion strategies.
  4. Experience with email marketing, SMS marketing, and automation tools.
  5. Analytical mindset with the ability to interpret data and optimize campaigns.
  6. Excellent communication and organizational skills.
  7. Ability to work independently and meet deadlines.