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Brand Growth Manager

3 weeks ago

Manila, National Capital Region, Philippines Primer Group of Companies Full time
About the Role

We are seeking a highly skilled Brand Growth Manager to join our team. The ideal candidate will have a proven track record of developing and executing successful marketing strategies.

Key Responsibilities
  • Business Planning & Financial Management:
  • Develop business plans, proposals for new brands, and status reports for senior management.
  • Evaluate and manage marketing budgets, including operational expenses (OPEX) and capital expenditures (CAPEX).
  • Strategy & Marketing Initiatives:
  • Develop and implement marketing strategies and campaigns to enhance brand visibility.
  • Analyze market trends and competitor activities through market visits, online trend monitoring, and research.
  • Merchandising & Inventory Coordination:
  • Collaborate with merchandising teams to ensure effective sales reporting and monitoring.
  • Align marketing strategies with merchandising efforts for product selection, pricing, and buying decisions.
  • Cross-Functional Collaboration:
  • Work closely with cross-functional teams to align brand strategies with business objectives.