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Senior Content Strategist

3 weeks ago

Manila, National Capital Region, Philippines Publicis Groupe Full time
Our Philosophy

We're driven by our Humankind philosophy, which prioritizes creativity, empathy, and collaboration. We believe that our people are our greatest strength, and we're committed to helping them grow and evolve professionally.

Job Description

This senior copywriter position requires a seasoned professional with a strong portfolio and excellent communication skills. As a key member of our team, you'll be responsible for developing and implementing effective branding strategies, collaborating with cross-functional teams, and presenting your work to clients and stakeholders.

Responsibilities
  • Develop and execute comprehensive branding strategies that align with client goals and our company's vision.
  • Collaborate with designers, art directors, and other creatives to bring concepts to life.
  • Write compelling content that showcases our clients' products or services and resonates with their target audiences.
  • Present and review your work with Executive Creative Director/s, Account Management, and Planning Leads.
  • Maintain a deep understanding of industry trends, consumer behavior, and market insights to inform your work.
Requirements
  • Minimum 5-8 years of experience in branding, copywriting, or a related field, with a proven track record of delivering successful campaigns.
  • Excellent writing, communication, and presentation skills.
  • Strong knowledge of digital media, social media platforms, and online marketing channels.
  • Familiarity with FMCG and SEA markets is highly desirable, with healthcare knowledge an added asset.