Digital Marketing Expert

7 days ago


Mandaluyong City, National Capital Region, Philippines Tech2Go Strategic IT Solutions Full time

Job Description

We are seeking a highly skilled Digital Marketing Specialist to join our team at Tech2Go Strategic IT Solutions. As a key member of our marketing department, you will be responsible for executing and optimizing digital marketing campaigns across various channels.

Digital Campaign Execution & Optimization

  • Develop and execute comprehensive digital marketing strategies that align with our business objectives.
  • Analyze campaign metrics to identify areas for improvement and optimize performance.
  • Collaborate with cross-functional teams to ensure seamless execution and maximize results.

Social Media Management

  • Create and publish engaging content on company social media platforms to build brand awareness and drive website traffic.
  • Monitor and respond to online conversations and comments in a timely and professional manner.
  • Analyze social media performance using industry-standard tools and provide actionable insights to improve engagement.

SEO & Website Management

  • Conduct keyword research and implement on-page optimization techniques to improve search engine rankings.
  • Work with the development team to enhance user experience and site optimization.
  • Monitor website analytics to track performance and identify areas for improvement.

Paid Advertising & PPC Campaigns

  • Develop and manage paid digital campaigns (Google Ads, Meta Ads, LinkedIn Ads) to drive targeted traffic and generate leads.
  • Analyze ad performance and optimize for better ROI.
  • Provide regular reporting and insights to stakeholders on campaign effectiveness.

Email & Content Marketing

  • Develop and execute email marketing campaigns for lead nurturing and customer retention.
  • Support content creation for blogs, case studies, and newsletters to engage our audience and promote thought leadership.
  • Ensure content aligns with SEO strategies and brand voice.

Analytics & Reporting

  • Track key digital marketing KPIs and generate reports on performance.
  • Provide actionable insights and recommendations for improving digital strategies.
  • Stay up-to-date on industry trends and best practices in digital marketing.


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