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Marketing Leader
2 weeks ago
We are seeking a highly skilled Marketing Manager to lead the development and execution of all marketing initiatives for our three retail channels: Toby's Sports, Runnr, and urbanAthletics. The ideal candidate will have a proven track record in growth marketing strategies, with experience in managing agencies and multifunctional teams.
Key Responsibilities- Develop and implement integrated marketing schemes across brick & mortar and ecommerce for 3 retail channels, including marketplaces (LazMall, ShopeeMall, Zalora)
- Proactively develop and manage omnichannel customer experience and marketing plans to meet and exceed revenue and financial health objectives
- Lead the strategic and tactical evaluation of marketing campaigns, including design, control segmentation, implementation, reporting, analysis and recommendations
- Bachelor's degree in Marketing or relevant field
- Minimum 4 years of working experience in marketing and brand management in a leadership role
- Experience in developing and executing growth marketing strategies, preferably in the retail industry
- Ability to marshal resources (people, funding, material, support) to get things done; can orchestrate multiple activities at once to accomplish a goal