Marketing Campaign Associate
4 days ago
The Marketing Campaign Associate will work closely with the performance marketing team to develop and execute digital marketing campaigns that drive engagement and conversion. The ideal candidate has strong creative instincts, analytical skills, and thrives in a fast-paced, collaborative environment.
Responsibilities:Launch and manage ad campaigns across paid social platforms, ensuring creative strategies align with growth objectives and industry trends.
Craft clear, objective-driven briefs that guide the production of compelling video and static ad content.
Develop and test landing pages using existing templates (no coding required).
Work with designers, video editors, and content creators to produce engaging materials within tight timelines.
Analyze campaign performance, monitoring and interpreting data from platforms like Meta Ads Manager, TikTok Ads Manager, and Motion to optimize targeting and scale campaigns effectively.
Regularly communicate performance insights and propose actionable steps to enhance ROI to the Senior Manager of Growth Marketing and the broader team.
Software/Platforms/Tools:
Meta Ads Manager
TikTok Ads Manager
Google Ads Manager
Shopify (for landing page creation)
Motion or similar analytics platforms
Requirements:
At least 3-5 years of experience in digital marketing, paid social, or related fields.
Proven track record of launching and managing successful digital ad campaigns.
Familiarity with major ad platforms and a data-driven approach to decision-making.
Excellent English communication skills (both written and verbal).
Highly organized, detail-oriented, and adaptable in fast-paced settings.
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