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Global Pharmaceutical Professional

2 weeks ago

Manila, National Capital Region, Philippines GlaxoSmithKline Full time

Key Responsibilities

  • Translate insights into future marketing strategies
  • Flawlessly execute Global Integrated Campaigns and adapt to address customer needs
  • Engage with Medical to gain customer insights from employees and key customer groups to ensure deep customer insight and respond to customer needs
  • Manage local congresses and GSK-sponsored digital and face-to-face events
  • Collaborate with third-party stakeholders and global teams in terms of local implementation
  • Understand business analytics and respond accordingly to ensure customer engagement, delivery of pharmaceutical share growth, and increase touchpoints
  • Advise global and regional teams regarding customers, competition, and market
  • Develop a media plan in line with Global strategy to ensure an appropriate integration with the Global campaign objectives and use of the marketing mix