Digital Marketing Professional
1 day ago
About Edufied
Edufied, a leading player in the BEfied Group, is seeking a highly skilled Digital Marketing Trainee to join our team. As a digital marketing professional, you will play a key role in executing our online marketing strategies and driving business growth.
Job Description
We are looking for a creative and analytical individual who can plan, execute, and measure digital marketing campaigns across various platforms. The ideal candidate will have experience in SEO/SEM, marketing database, email, social media, and display advertising campaigns.
Main Responsibilities:
- Plan and execute digital marketing campaigns across different platforms
- Design, build, and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, assessing against goals (ROI and KPIs)
- Identify trends and insights, optimizing spend and performance based on the data
- Browse new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies, provide thought leadership, and perspective for adoption where appropriate
Requirements
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas) is preferred
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Benefits
- Remote work opportunity
- Tamperproof Certificate of Completion
- Full-time job opportunity for top performer
- Completion Bonus
About the Role
This is an exciting opportunity for a motivated and results-driven individual to join our team and contribute to our digital marketing efforts. If you are passionate about digital marketing and have a strong analytical mindset, we encourage you to apply.
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