Senior Digital Marketing Strategist

7 days ago


Tanauan, Calabarzon, Philippines beBeeMarketing Full time $70,000 - $110,000

Key role for driving digital growth through strategic planning and execution of omnichannel marketing campaigns.

Core Responsibilities
  • Develop and implement comprehensive paid advertising strategies across Google Ads and Meta Ads, emphasizing performance optimization and return on investment.
  • Oversee Shopify site management, ensuring seamless theme editor usage, app integration, and troubleshooting capabilities to maintain store hygiene and resolve customer/order issues.
Digital Marketing Expertise
  • Proven experience with SEO tools such as Semrush, Google Search Console, Google Merchant Center, and Bing Webmaster Tools to enhance organic traffic and keyword rankings.
  • Collaborate with external partners to improve email automation and lead magnet effectiveness, utilizing platforms like Klaviyo and crafting compelling D2C email flows.
Requirements
  • Strong foundational knowledge of Google Ads, particularly Performance Max (PMAX), Shopping, and Search Campaigns.
  • Excellent creative writing skills for crafting ad copy and performing keyword research to drive campaign success.
Work Environment

This is a remote work opportunity offering unlimited paid time off, a multinational environment, and opportunities for skill development in a collaborative team setting. We value innovative ideas and encourage employees to suggest improvements.

Cross-functional collaboration with graphic designers and external agencies is essential for this role.



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