Senior Marketing Data Insights Specialist
1 day ago
Job Title: Digital Marketing Data Analyst
Job DescriptionWe are seeking a detail-oriented Data Analyst with advanced Excel/Google Sheets expertise to transform large, unstructured datasets into clear, actionable insights.
Main Responsibilities- Clean and standardize data from multiple sources
- Build structured reporting libraries
- Generate performance reports highlighting key marketing and media KPIs
- Advanced Excel / Google Sheets expertise
- Experience analyzing large, unstructured datasets
- Strong ability to standardize naming conventions and build structured libraries
- Proficiency in creating pivot tables and performance metrics
- Ability to generate daily/weekly performance reports
- Strong organizational and time-management skills
- Internal communication tools (Slack, Gmail)
- Clean, organize, and standardize incoming raw datasets
- Build and maintain a library of naming conventions and structured datasets
- Create and automate pivot tables and calculated fields
- Generate daily/weekly reports segmented by placements, channels, and shows
- Document SOPs for recurring reporting processes and data handling
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