Digital Content Strategist

1 day ago

Pasay, National Capital Region, Philippines beBeeMarketing Full time $55,000 - $75,000
Job Title:

A Marketing Communications Specialist will be responsible for creating engaging content for paid advertising/lead generation across social media platforms.

This role requires a strategic thinker who can aid in content planning, production, performance analysis and distribution.

You will contribute to the day-to-day recruitment content marketing activities and overall success through analyzing marketing strategies, market research, and creating content for global/regional target markets.

Key Responsibilities:
  • Develop and execute paid social media advertising campaigns across several regions around the globe.
  • Provide consultative guidance to regional teams on paid advertising types and campaigns based on platform knowledge in collaboration with regional team member's market insights.
  • Independently manage assigned projects, ensuring timely completion and meeting quality standards.
  • Collaborate with internal stakeholders to gather information, brainstorm ideas, and ensure content aligns with overall social media strategy.
  • Analyze the efficiency of paid content types based on evaluation of key performance indicators.
  • Stay up-to-date on the latest social media trends and best practices and apply them to content creation and project development.
Requirements:
  • At least 6 months to 1 year of experience in social media marketing within each platform (ex: Meta, Google Ads, LinkedIn, TikTok, YouTube).
  • Knowledgeable in search engine optimization, content creation using Canva and CapCut, proofreading, and overall social media best practices.
  • Excellent communication and collaboration skills, with the ability to work independently and effectively within a team environment.
  • Ability to be flexible during the creative process and shift priorities for business needs.
  • Bachelor's degree in marketing or communications, or certificate from creative design program.
  • Fluency in English is required. Additional language proficiency is a plus.

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