Global Marketing Strategy Director

5 days ago


Pasig, National Capital Region, Philippines StraightArrow-Creative Process Outsourcing Full time

At StraightArrow Corporation, we're seeking a seasoned marketing professional to lead our global marketing efforts. As a Global Marketing Strategy Director, you'll be responsible for developing and executing marketing strategies that drive business growth.

About the Role

This is an exciting opportunity to join our creative process outsourcing company and contribute to the success of our clients. We're looking for a highly skilled and experienced marketer who can take ownership of selected clients and develop their marketing strategies.

Your Key Responsibilities:

  • Develop and implement global marketing strategies to achieve business objectives.
  • Plan and oversee marketing campaigns for global clients, ensuring alignment with brand messaging and goals.
  • Performance management and analytics: Continually track, measure, analyze, and report on the effectiveness of demand creation campaigns and impact on pipeline for multiple stakeholders, making recommendations for future programs and investments, reporting on results vs targets; optimizing plans through tests, and adopting new or best practice approaches.
  • Ensures proper result monitoring of all campaigns/projects managed. Measure and report marketing campaign performance and assess against goals (ROI and KPIs).

You'll Thrive in This Role If:

  • You have a proven track record in marketing within the technology sector, including GTM strategy development and strategic planning, brand, product value proposition, and messaging, content development, activity/campaign design, direct & digital marketing, social media.
  • You possess superior communication (verbal, written, presentation) and analytical skills, demonstrating strong financial management acumen.
  • You have a 4-year B2B experience with 2 years experience in Digital Marketing.
  • You're highly results-driven, customer-centric, collaborative, and innovative, with a passion for delivering exceptional results.


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