Email Marketing Strategist

1 day ago

Taguig, National Capital Region, Philippines beBeeEmailMarketing Full time $14,400 - $18,000
Job Overview

The Email Marketing Specialist is responsible for developing and executing comprehensive email marketing strategies that drive business growth. This role involves creating, deploying, and optimizing email campaigns to engage customers, enhance brand awareness, and boost conversions.

Main Responsibilities:
  • Design and execute targeted email marketing campaigns across various domains and platforms.
  • Build and maintain large-scale email lists through data-driven research and lead validation techniques.
  • Analyze campaign performance metrics, including open rates, click-through rates (CTR), and conversion rates.
  • Conduct A/B testing to refine campaign strategies and improve overall performance.
  • Utilize specialized tools like Instantly, Zerobounce, and Clay for efficient email verification, list management, and deliverability optimization.
  • Collaborate with sales and marketing teams to align email marketing efforts with broader business objectives.
  • Stay updated on the latest industry trends, best practices, and regulatory requirements.
Qualifications:
  • Proven experience in managing complex email marketing campaigns with a focus on delivering measurable results.
  • Strong proficiency in utilizing email verification tools, such as Instantly, Zerobounce, and Clay.
  • Ability to scale email campaigns across multiple domains while ensuring optimal deliverability and engagement.
  • Familiarity with A/B testing principles and email optimization techniques.
  • Excellent analytical and problem-solving skills, with a focus on tracking and analyzing email performance metrics.
  • Strong written and verbal communication skills, with the ability to effectively convey ideas and insights to both technical and non-technical stakeholders.
  • Familiarity with marketing automation tools and CRM platforms is a plus.
  • Demonstrated attention to detail, organizational skills, and ability to work in a fast-paced environment.

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