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Public Relations Specialist

3 weeks ago

Mandaluyong City, National Capital Region, Philippines Skyrocket Studios Full time
About the Role

At Skyrocket Studios, we are seeking a highly skilled Public Relations Officer to join our team. As a key member of our marketing department, you will play a crucial role in developing and executing PR campaigns that showcase our brand's vision and values.

Key Responsibilities
  • Design and implement effective PR strategies to enhance brand visibility and align with our overall objectives.
  • Conduct thorough research to support PR strategies, track competitor activities, and gather insights on industry trends and emerging opportunities.
  • Establish and nurture relationships with media contacts, journalists, influencers, and industry professionals to support coverage efforts.
  • Create high-quality content, including press releases, media kits, letter cards, and other materials to effectively communicate brand messages.
  • Monitor media coverage, analyze public sentiment, and provide actionable insights to improve ongoing PR initiatives.
  • Assist in planning and executing PR events, including product launches, press conferences, and media functions.