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Digital Marketing Specialist

3 weeks ago

Cebu City, Central Visayas, Philippines PHINMA Education Full time

Job Description

The Content Marketing Specialist will be responsible for developing and implementing a content strategy that drives engagement and conversions across our online and offline marketing channels. This includes creating high-quality, engaging content for various marketing channels, collaborating with cross-functional teams, and analyzing performance metrics.

Responsibilities:

  • Develop a comprehensive content strategy that aligns with our marketing objectives and resonates with our target audience.
  • Create high-quality, engaging content for various marketing channels, including social media, email, and website.
  • Collaborate with cross-functional teams to ensure consistency in messaging and branding.
  • Analyze performance metrics and provide insights to inform future content decisions.

Qualifications:

  • Bachelor's degree in Communications, Marketing, or related field.
  • Minimum 2 years of experience in content marketing or a related field.
  • Proven track record of creating successful content campaigns.
  • Excellent writing, editing, and communication skills.