Digital Marketing Strategist

1 day ago


Iloilo City, Western Visayas, Philippines beBeeStrategist Full time ₱720,000 - ₱1,080,000
About This Role

We are seeking a Digital Marketing Strategist to play a critical role in managing, optimizing, and executing paid media campaigns across various platforms.

Key Responsibilities
  • Collaborate with cross-functional teams on B2C/B2B paid media strategies and campaign budget recommendations
  • Oversee day-to-day trafficking and execution of digital ad campaigns across Facebook Ads Manager, Google Ads Manager, and other key platforms
  • Manage campaign pacing, performance tracking, and budget management to ensure accurate spend and positive outcomes
  • Conduct regular ongoing performance analysis, identifying areas for improvement and suggesting optimization strategies
  • Manage quality assurance (QA) for campaign launches
  • Act as a point of contact with media vendors for troubleshooting issues with platform support teams and resolving technical ad delivery/tracking problems
  • Lead A/B testing strategies to optimize creative elements, audience targeting, and overall campaign performance
  • Deliver regular reports providing insights on campaign performance, including cost efficiency, conversion rates, and ROI

This is a dynamic and collaborative environment where you will thrive. You must possess a data-driven mindset and have a passion for digital marketing.

Benefits

This role offers opportunities for growth and development, working with cutting-edge technologies, and collaborating with experienced professionals in the field.



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