Email Marketing Assistant
3 weeks ago
Key Responsibilities:
Campaign Execution:
Primarily focuses on the execution of email marketing campaigns – Create, test, schedule, and deploy using marketing automation tools.
Setting up email briefing templates and briefing of emails when required
Collaborate with the marketing team to develop targeted and personalized email content.
Work under tight deadlines with a strong attention to detail to ensure emails are sent on time and are correct
Assist in the creation and maintenance of automated processes and workflows within the CRM system.
Content:
Collaborate with the buying team, graphic design team and website merchandising team to deliver revenue-focused emails for our omni-channel brand
Analytics and Reporting:
Generate regular reports on campaign performance and contribute to the overall marketing analytics strategy.
Others:
Weekly email reporting
Completing other ad-hoc tasks as and when required by the Manager or Supervisor
Requirements:
Bachelor’s degree or relevant work experience
Ability to work collaboratively in a fast-paced environment.
High level of attention to detail and excellent organizational skills
Exceptional written English and verbal communication skills
Proven experience with email marketing platforms (e.g.Klaviyo, Mailchimp, HubSpot, or similar).
Familiarity with marketing automation and CRM systems.
Strong analytical skills with the ability to interpret data and derive actionable insights.
Understanding of digital marketing trends and best practices.
Basic knowledge of email template design and competence in Adobe Photoshop or similar design software (desirable but not essential).
Self-driven and capable of independently following email campaign requests, using provided assets to create captivating, well-designed emails.
Strong computer literacy with the ability to quickly learn and adapt to new software tools.
Proficiency in using Microsoft Excel or Google Sheets to comprehend and update reports.
Work onsite, can also be based on proven effectiveness or upon becoming a regular employee, individuals may have the opportunity to explore hybrid work arrangements.
The employment offer for the Email Marketing Assistant is contingent upon the successful completion of a background verification check, in accordance with applicable laws and regulations.
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