Social Media Specialist

1 day ago


Ortigas, Philippines TigerUX Full time

Responsibilities:
• Develop, implement, and manage social media strategies across platforms (Facebook, Instagram, TikTok, LinkedIn, etc.).
• Create and curate high-quality, engaging content (images, videos, captions) that reflect the brand's voice.
• Monitor social media channels, respond to comments/messages, and foster community engagement.
• Track, analyze, and report on social media performance metrics (reach, engagement, conversions).
• Stay updated on social media trends, tools, and best practices to keep the brand relevant.
• Collaborate with marketing and creative teams to ensure consistent branding across all channels.
• Plan and execute paid social media campaigns to boost reach and engagement.
• Manage the content calendar and ensure timely posting of campaigns and updates.

Qualifications:
• Bachelor’s degree in Marketing, Communications, or related field.
• At least 1–2 years of proven experience in social media management.
• Proficiency in major social platforms and social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
• Strong understanding of analytics tools (e.g., Facebook Insights, Instagram Analytics).
• Creative mindset with excellent copywriting and visual storytelling skills.
• Knowledge of paid advertising on social platforms.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.



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