Product Manager
3 weeks ago
Full-time
Key Responsibilities:
Product Strategy & Development:
- Conduct market research, customer interviews, and competitive analysis to identify gaps and opportunities in the pet food market.
- Define and execute the product vision, strategy, and roadmap aligned with market trends and business goals.
- Lead the product development process by translating market insights into actionable product requirements in collaboration with R&D and marketing teams.
- Develop product packaging concepts and oversee branding efforts to resonate with target audiences in partnership with graphics and marketing teams.
- Work cross-functionally with R&D, marketing, sales, and supply chain teams to create go-to-market strategies for successful product launches and campaigns.
- Monitor product launch performance and implement improvements based on customer and sales feedback.
- Analyze product performance data to identify opportunities for improvements in formulations, packaging, or pricing.
- Implement enhancements to existing products based on customer feedback and evolving market demands.
- Plan and manage product development and launch timelines, ensuring key milestones are achieved.
- Coordinate cross-functional teams to streamline workflows, resolve bottlenecks, and meet deadlines effectively.
Required Qualifications:
- Proven experience in product management, preferably in the pet food or FMCG industry.
- Bilingual fluency in Mandarin Chinese and English (written and spoken).
- Strong skills in market research, data analysis, and strategic planning.
- Experience collaborating with R&D, marketing, sales, and supply chain teams.
- Excellent project management and organizational skills.
- Ability to thrive in a fast-paced environment and adapt to changing priorities.
- Knowledge of pet nutrition or prior experience in the pet industry is a plus factor.
- Familiarity with product lifecycle management and go-to-market strategies.
- Experience in packaging design and branding.
- Be part of a passionate and innovative team in a growing global market.
- Opportunity to shape the future of our product portfolio and make a meaningful impact.
- Competitive salary and benefits package.
How to Apply:
If you are a results-driven Product Manager with a passion for pets and bilingual fluency in Chinese, we would love to hear from you. Please submit your CV and a cover letter detailing your relevant experience and achievements.
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