Key Outlet Specialist

1 week ago


Malabon, Philippines PepsiCo Full time

JOB PURPOSE:

The position is responsible for rendering retail marketing services to specific marginal accounts in a geographically defined territory. With main accountability on driving sales productivity by means of promoting Pepsi-Cola products and building and maintaining strong relationships with retail partners to achieve sales target and growth.

WHAT WILL YOU DO:

1. Sales

  • Performs selling activities to marginal accounts to achieve sales volume and deliver productivity targets

  • Conducts sales calls for marginal outlets following the prescribed 8 Steps of a Call and required frequency per outlet

  • Prepares and submits the RCP (route coverage plan) every 4th Monday of the month

  • Recommends purchase orders/stocking levels per SKU to marginal accounts (average of 12 SKUs per outlet)

  • Coordinates all deliveries of booked orders, powered coolers, and marketing collaterals; and prepares the supporting and required documentations

2. Outlet Management

  • Expands horizontal & vertical distribution by identifying new SKU/s pipeline

  • Ensures sufficient stocking level per SKU and equipment status i.e. as to the purity of powered coolers

  • Runs daily monitoring of cash/cheque collections and reconciles discrepancies

  • Sustains and grows Commercial targets by diligently opening new outlets based on target

3. Trade Program/Promotions

  • Efficiently implements trade programs and promotion activities not limited to the installation of merchandising materials (POSMs) and deployment of powered coolers (PC) to create visibility, awareness, and brand recall

  • Executes trade programs and promotions based on Commercial strategy and sales guidelines Pepsi-Cola Products Philippines, Inc.

  • Implements and monitors trade programs/promotions and provides sound possible resolutions as needed

  • Provides reportorial support relevant trade program/promotion implementation as advised by his/her Line Manager

4. Cost Management

  • Efficiently manages account receivables, sales and marketing spends, and other financial resources of territory/accounts. Checks for accuracy, reports and resolves discrepancies

  • Checks and monitors daily cash/cheque collection and account receivables and reconciles sales revenue realizations

  • Ensures adherence to the company's credit policies, prevent fraud, bad debts, and over aging

  • Perform daily settlement activities

5. Sales Monitoring Tools

  • Closely tracks and analyses sales performance using the standard sales monitoring tools

  • Runs daily update of Territory Score sheets with daily sales performance and route KPIs

  • Consistently runs the monthly update of Executional Planner

  • Builds and maintains territory details (performance and other pertinent information) using the Fact Book

  • Executes the job with daily use of tool kit to aid the Pre-sellers in their trade visits

6. Asset and Resource Management

  • Ensures assigned service vehicle is clean, in good running condition and well-maintained at all times

  • Consistently runs BLOWBAGETS

  • Closely coordinates with Fleet Administration for vehicle maintenance, repairs and compliance to safety standards

  • Ensures that OR and CR are updated and properly kept inside the work tool vehicle

  • Strictly complies to safety and statutory regulations with regard to the usage and safekeeping of assigned service vehicle and other work tools

  • Ensure that all operating expenses are within prescribed budgets and compliant with company policy

7. Environment, Health, Safety, and Security

  • Incorporates Environment, Health, Safety and Security (EHSS) compliance in the implementation of focus channel strategies and initiatives.

  • Works with EHSS to promote and comply with EHSS practices and initiatives across the Area

8. Other job-related duties and responsibilities as may be assigned from time to time

REQUIREMENTS:

  • College Graduate or College Level: Degree in Business Management or Finance

  • At least 1 year sales experience in retail or food industry.

  • Holder of a Professional Driver's License with restriction code number 1 or 2

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