Senior Manager Enterprise Marketing
2 weeks ago
Role: Senior Manager, Enterprise Marketing
Work setup: Hybrid (RTO 1 or 2x in a week)
Shift: 8PM to 5AM (PH Time)
Work location: Ortigas, Pasig
Job Description
We are seeking an experienced and knowledgeable Senior Enterprise Marketing Specialist to join our dynamic B2B marketing-as-a-service organization. This position requires a deep understanding of the intricacies of marketing within a large organization and the ability to navigate and drive initiatives in a complex enterprise environment. The ideal candidate will possess a strong background in marketing strategy, campaign management, and project execution within a large-scale enterprise setting.
- Collaborate with client cross-functional teams, including sales, product management, and creative services, to develop integrated marketing campaigns that drive brand awareness, lead generation, and customer engagement.
- Collaborate with client stakeholders to develop and execute strategies to engage and communicate effectively with our enterprise customers.
- Conduct in-depth market research and analysis to identify key trends, market opportunities, and competitive insights.
- Utilize customer segmentation and profiling to create tailored marketing messages and campaigns that resonate with target audiences within our enterprise.
- Manage end-to-end campaign execution, including planning, implementation, tracking, and optimization to maximize campaign effectiveness and ROI.
- Work closely with the marketing analytics team to measure and report on campaign performance, providing actionable insights and recommendations for continuous improvement.
- Mentor and provide guidance to junior team members, sharing expertise and best practices in enterprise marketing.
- Bachelor's degree in marketing, business, or a related field.
- Minimum of 5 years of experience in enterprise marketing within a large-scale organization.
- Proven track record of developing and executing successful marketing strategies and campaigns within a large organization.
- Deep understanding of the complexities and nuances of marketing within a large organization, including cross-functional collaboration, stakeholder management, and decision-making processes.
- Strong project management skills with the ability to manage multiple initiatives simultaneously and meet deadlines.
- Exceptional analytical and problem-solving skills, with the ability to extract actionable insights from complex data sets.
- Excellent communication and presentation skills, with the ability to articulate ideas, influence stakeholders, and build effective relationships at all levels of the organization.
- Proficiency in marketing automation platforms, CRM systems, and digital marketing tools.
- A self-motivated, proactive, and results-oriented mindset with a keen attention to detail.
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