Social Media Specialist

3 weeks ago

Taguig, National Capital Region, Philippines Sun Life Full time

You are as unique as your background, experience and point of view. Here, you'll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:
  • The position holds a pivotal responsibility in stewarding and implementing the social media operating guideline and influencer initiative for the Agency Force. The role ensures advisors can effectively use social media for lead generation & deepening client relationship while mitigating regulatory & reputational risks. The Social Media Specialist serves as the frontline responder for all social media-related concerns raised by or involving advisors.
Preferred Skills:
  • Social media marketing knowledge
  • Compliance and regulatory knowledge
  • Understanding of content creation including copywriting, graphic design, and video production
  • Digital native – high proficiency in using web-based/digital tools; must have good understanding of how technology and digital solutions work
  • Project management and organization skills
Qualifications:
  • College graduate, preferably with a degree in digital marketing, communications, or a related field.
  • With at least 3 years work experience in social media marketing, creatives, or communications
  • Experience in developing and implementing communications, including content planning and execution.
  • Experience in project management, particularly in coordinating cross-functional teams and stakeholders.
  • Familiarity with the financial services industry or similar regulated industries is beneficial but not always required if the candidate demonstrates a willingness and ability to learn industry-specific regulations and guidelines.
Responsibilities:
  • Stewardship and implementation of the social media operating guideline for advisors
  • Strategic planning and execution of social media content libraries for advisors
  • Management of internal "influencers"
  • Monitoring and audit of advisor social media posts
  • Primary liaison for social media concerns
Job Category: Sales - Distribution Support
Posting End Date: 30/05/2025
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