Marketing Specialist

3 weeks ago

Davao City, Davao, Philippines Bachy Soletanche Singapore Full time
Overview

As part of the Vorwerk Malaysia & Singapore organization, the Marketing Specialist supports all marketing project management and activities across the organization. The candidate will develop messaging, content and creative support that promotes and elevates the brand and products in campaigns, websites, social media and other channels as identified. He/she will also provide daily support through the coordination of special events. The candidate must possess an eagerness to learn and take on new responsibilities as opportunities are identified. In addition, the Marketing Specialist will collaborate with other marketing team members and other internal functions (e.g., Sales, Operations, Retail) to develop relevant creative content to drive successful business results.

Responsibilities
  • Conduct market research to identify customer trends, competitor offerings and demographic data.
  • Liaise with creative teams to come up with branding ideas, graphic designs, promotional materials and advertising copies.
  • Discover effective marketing and promotional channels, including media platforms to be used to relay product messages to customers.
  • Investigate the performance of a company's marketing campaigns and strategies through evaluating key performance metrics.
  • Create innovative marketing campaigns depending on robust data and present the recommendations to management.
  • Establish and maintain relationships with new and existing clients through networking and prospecting.
  • Create goals and objectives to approach customers through appropriate marketing channels.
  • Help in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization and content development.
Requirements
  • Bachelor's degree in Marketing, Communications, or other related field or 3-5 years of marketing experience with social media experience as a plus
  • Proficient in Microsoft Office applications and have savvy computer skills
  • Strong communication skills both oral and written and strong organizational skills
  • Commercially savvy with a creative mindset
  • Customer service oriented and believes the customer is the number one priority
  • Flexible and able to prioritize tasks to meet deadlines
  • Experience in marketing data analytics and tools
  • Understanding of marketing elements (including traditional and digital marketing such as SEO/social media) and market research methods
Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing and Sales
Industries
  • Construction

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