Marketing Associate

7 days ago


Taguig, National Capital Region, Philippines Secuna Full time

Hybrid - Taguig 1-3 Yrs Exp Bachelor Full-time

Job Description

Marketing Associate

Secuna is the leading offensive security platform, empowering organizations to proactively identify and remediate vulnerabilities before they can be exploited by malicious threat actors and become an even more expensive problem. We are seeking a dynamic Marketing Associate to join our team and play a crucial role in promoting our cybersecurity offerings.

As a Marketing Associate specializing in cybersecurity, you will be responsible for developing and executing marketing strategies to promote our cybersecurity products and services. You will collaborate closely with our Sales and Product Teams to ensure effective communication of our offerings to the target audience. This role offers an exciting opportunity to work in a dynamic and rapidly growing field while contributing to the company's mission of enhancing cybersecurity globally.

Responsibilities
  • Marketing Strategy Development: Collaborate with the Sales and Product teams to create and implement marketing strategies and campaigns tailored specifically to the cybersecurity sector.
  • Content Creation: Produce engaging and informative content, including blog posts, whitepapers, infographics, and case studies, that effectively communicate the value and features of Secuna's cybersecurity platform and services to various audiences.
  • Social Media Management: Manage our social media channels to increase brand awareness, engage with the cybersecurity community, and promote our services effectively.
  • Email Marketing: Plan and execute email marketing campaigns targeting potential clients and nurturing leads through the sales funnel.
  • Collaboration with Sales: Work closely with the Sales Team to align marketing efforts with sales goals, provide them with marketing collateral, and support lead generation activities.
  • Product Integration: Stay informed about our cybersecurity product offerings, understand their unique selling points, and effectively communicate these to the target audience.
  • Market Research: Continuously monitor industry trends, competitive landscape, and customer feedback to refine marketing strategies and product positioning.
  • Events: Represent Secuna at industry events, conferences, and trade shows to build brand presence across different sectors that require cybersecurity. Assist in setting up booths, distributing marketing materials, and engaging with potential clients and partners to generate leads and strengthen industry relationships.
Qualifications
  • Bachelor's degree in Marketing, Business, or any related field.
  • Proven experience in marketing, preferably in the cybersecurity sector.
  • Excellent written and verbal communication skills.
  • Strong knowledge of digital marketing channels and tools.
  • Familiarity with cybersecurity concepts and technologies is a plus.
  • Strong analytical skills to measure and report on the success of marketing campaigns.
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