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Programmatic Advertising Associate

4 weeks ago

Mandaluyong City, National Capital Region, Philippines Cignal TV, Inc. Full time

Major Function:

The Programmatic Advertising Associate will be responsible for managing and optimizing our digital advertising campaigns across various platforms, ensuring maximum ROI and driving optimal business growth.

Position Qualifications:

  1. Familiarity with programmatic advertising and media buying.
  2. Familiarity with social media platforms including their features, algorithms, and best practices for branded content.
  3. Awareness of current trends in digital marketing and advertising, including content strategies, audience engagement techniques, and emerging digital platforms.
  4. Background in performance marketing is an advantage.

Education:

Bachelor's degree in Advertising, Marketing, Communication, or related field.

Work Experience:

At least 1 year of work experience in programmatic advertising or a related field. Experience in Ad Operations or a related field is an advantage.

Competencies, Skills & Other Specific Requirements:

  1. Excellent communication and coordination skills.
  2. Proficient with advertising operations tools such as GAM, DV360, and other related programmatic advertising platforms.
  3. Proficient with MS Office applications.
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