Email Production Specialist

Job Summary

Progressive Technology is seeking a detail-oriented and technically skilled Email Production Specialist - Campaign Template Assembly to join our digital marketing and communications team. The successful candidate will be responsible for building, assembling, formatting, testing, and preparing professional email campaign templates for marketing communications, customer engagement initiatives, promotional campaigns, newsletters, and business announcements. This role focuses on transforming approved email designs, marketing content, and campaign requirements into responsive, visually consistent, and technically reliable email templates. The specialist will work closely with email marketers, graphic designers, content creators, campaign managers, and digital marketing professionals to ensure every email is accurately assembled and ready for deployment. The ideal candidate should have a good understanding of HTML email development, email marketing platforms, responsive design principles, email rendering compatibility, and quality assurance procedures. Strong attention to detail, time management, and the ability to manage multiple campaign production tasks are essential.

Key Responsibilities

• Assemble and produce email campaign templates using approved designs, layouts, content, and brand guidelines.
• Build responsive email templates that display correctly across desktop computers, tablets, and mobile devices.
• Work with HTML and CSS to format email structures, including headers, footers, content sections, buttons, banners, and promotional elements.
• Convert creative designs and wireframes into functional email templates.
• Insert approved marketing copy, product information, images, links, promotional banners, and calls to action.
• Configure email template components, including subject lines, preheader text, sender information, and footer details.
• Maintain consistent branding, typography, colours, spacing, and formatting across all campaign materials.
• Prepare reusable email modules and template components to improve production efficiency.
• Conduct email quality assurance checks to identify formatting problems, broken links, missing images, and content inconsistencies.
• Test email templates across different email clients, browsers, and screen sizes.
• Verify that buttons, hyperlinks, tracking links, and other interactive elements function correctly.
• Collaborate with marketing teams to understand campaign requirements, production schedules, and delivery deadlines.
• Follow email accessibility best practices, including appropriate image descriptions, readable text, and clear visual hierarchy.
• Maintain organised template files, campaign assets, version histories, and production documentation.
• Identify and resolve technical issues affecting email layout, rendering, and functionality.
• Ensure that campaign templates follow applicable privacy, consent, and email marketing compliance requirements.
• Support last-minute campaign updates, template revisions, and content changes when required.
• Continuously identify opportunities to improve email production workflows and template consistency.

Required Skills and Qualifications

• Bachelors degree or diploma in Computer Science, Information Technology, Digital Marketing, Graphic Design, or a related field is preferred.
• Understanding of email marketing concepts and campaign production processes.
• Basic to intermediate knowledge of HTML and CSS for email development.
• Familiarity with responsive email design and mobile-friendly layouts.
• Knowledge of email marketing platforms such as Mailchimp, HubSpot, Salesforce Marketing Cloud, or similar tools.
• Understanding of email client compatibility, particularly Gmail, Outlook, and Apple Mail.
• Strong proofreading and content-formatting skills.
• Ability to follow brand guidelines and approved creative specifications.
• Good problem-solving and troubleshooting abilities.
• Strong organisational and time-management skills.
• Excellent attention to detail and accuracy.
• Ability to work independently and collaboratively within a digital marketing team.
• Good written and verbal communication skills.

Experience

Freshers and entry-level candidates with relevant technical or digital marketing knowledge are welcome to apply.

0-2 years of experience in email production, email marketing, HTML development, digital communications, or related work is preferred.

Previous experience assembling email templates or working with marketing automation platforms will be an advantage.

Candidates with practical knowledge of HTML, CSS, responsive layouts, and email testing are encouraged to apply.

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