Branding and Communications Manager
4 weeks ago
About Lennor Group
As a proud Filipino company, we are committed to providing world-class business and workforce solutions. Our deep market expertise, combined with a global perspective, empowers us to serve businesses of all sizes and industries efficiently.
Our brand, Lennor Metier, is a leading recruitment agency and headhunting firm in the Philippines, partnering with reputable companies to source top talent for direct-hire opportunities. It specializes in IT, Finance, Engineering, Sales & Marketing, Supply Chain, HR, and Executive Search.
Industry: Education
Salary Range: ₱50,000 - ₱150,000
Work Setup: Hybrid
Shift Schedule: Day Shift
Location: Quezon City
Job OverviewWe are looking for a dynamic and experienced Branding and Communications Manager to join our client's team. In this role, you will be responsible for shaping and elevating the organization's brand identity and communications strategy, ensuring a unified and values-driven message across all platforms. The client is seeking a strategic and creative thinker who can seamlessly align branding efforts with their core values and goals while nurturing a positive and collaborative work culture.
Your Responsibilities:- Create content for public relations, encompassing marketing materials, press releases, media relations content, corporate newsletters, and social media content, contributing to the consistent maintenance of the company's visual and creative presence.
- Lead and oversee content strategy for projects of varying scales, utilizing digital and brand design, compelling content, and technology to ensure impactful outcomes.
- Work collaboratively with other departments and external partners to formulate marketing plans, analyze results, and identify opportunities for brand and community engagement.
- Initiate internal marketing campaigns that effectively translate marketing objectives across business units into clear and motivating creative strategies.
- Conduct analysis on brand tracking, market trends, consumer needs, and the competitive landscape.
- Compose, edit, and proofread marketing and communications materials, such as press releases, blog posts, and social media content.
- Ensure alignment of all content in web, print, and digital materials, as well as marketing collaterals, with brand standards through the use of branding guides, ensuring a cohesive and strong market presence.
- Support other departments in producing visual presentations, communication materials, and other creative content.
- Meet budget standards by forecasting and managing expenses, implementing cost-saving measures.
- Represent the client in communication-related events or association meetings, establishing relevant industry linkages and beneficial partnerships.
- Collaborate with the Admissions and Academics team to develop an effective communications strategy for programs offered based on campaigns and target audience.
- Identify opportunities to enhance the brand's reputation and maintain a media database.
- Create and produce internal newsletters for the organization.
- A Master's Degree is required in either Business, Marketing, or other related courses for this role (On-going is acceptable depending on experience).
- At least 7 years of direct and immersive experience in marketing campaign management and product development.
- In-depth knowledge and comprehension of the Philippine market, consumer insights, and the broader digital marketing landscape.
- Profound understanding of the digital consumer journey and the strategic utilization of digital touchpoints to enhance reach, increase traffic/conversions for e-commerce, and boost engagement.
- Proven experience in project management, overseeing task execution and conducting evaluations. A track record of identifying and resolving issues or bottlenecks in marketing and sales pipelines.
- Enthusiastic about and knowledgeable in the arts, technology, business, and education industries.
- Demonstrates strong networking and people management skills.
- Exhibits an excellent command of the English language, both in written and verbal communication.
- Ability to adapt to new software and processes is considered an advantage.
- Proficient and skilled in developing comprehensive advertising, branding, and marketing campaigns seamlessly integrated across diverse platforms, accommodating both extended and condensed timelines.
- Capable of comprehending and interpreting data from strategists and planners.
- Possesses the ability to generate unique insights and transform them into significant concepts, effectively articulating or encapsulating ideas in compelling statements or calls to action.
- Adept at crafting persuasive presentation decks, proficient in effectively communicating and defending campaigns.
- Familiarity with Paid Marketing, SEO, and award-winning branding case studies is an added advantage.
Ready to take the next step in your career? Submit your application now
--- We kindly request your patience as we receive a significant number of applications. Rest assured that our team will update your application's status soon. In the meantime, we encourage you to follow our LinkedIn page to stay informed about future opportunities and company updates.
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