Marketing Content Specialist

5 days ago


Manila, National Capital Region, Philippines OSM Thome Full time

OSM Thome Manila, National Capital Region, Philippines

Marketing Content Specialist

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Responsibilities:
  1. Research, write, and develop engaging content for social media platforms, blogs, newsletters, and other digital channels, ensuring alignment with brand guidelines and marketing objectives.
  2. Design and produce visuals, including art cards, graphics, and videos, to accompany written content and enhance its impact.
  3. Social Media Content Creation: Develop and create content specifically tailored for OSM Thome's social media platforms, including Facebook, LinkedIn, Instagram, Twitter, and TikTok.
  4. Email Marketing Content Creation: Create targeted and engaging content for email marketing campaigns, including newsletters, promotional emails, and other communications.
  5. Support for Marketing Campaigns: Contribute to the development and execution of marketing campaigns by creating content that supports campaign objectives across various channels. Provide content-driven support for multi-channel marketing campaigns, ensuring consistency in messaging and branding.
  6. The HUB/Company Intranet Management: Manage the content for the company intranet (The HUB), ensuring it remains up-to-date and engaging for all employees. Oversee the creation, editing, and publication of intranet content, including articles, photos, and videos. Enhance the intranet's functionality by introducing new content formats and features that encourage employee interaction and engagement.
  7. Newsletter and Article Management: Solicit, curate, and edit contributions from seafarers and other stakeholders for newsletters, ensuring content is engaging, relevant, and aligned with campaign goals. Adapt and format newsletter content for website publication, maintaining a well-organized digital archive for easy access and searchability.
Qualifications:
  1. Bachelor's degree in Marketing, Communications, or a related field.
  2. Ability to utilize AI tools to proactively create content.
  3. 2-3 years of experience in marketing, with a focus on content creation, social media, and email marketing.
  4. Strong writing and editing skills, with a keen eye for detail and a creative approach to content development.
  5. Proficiency in graphic design software and video editing tools.
Seniority level

Associate

Employment type

Full-time

Job function

Business Development, Marketing, and Writing/Editing

Industries

Social Networking Platforms and Marketing Services

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