Marketing Assistant

2 weeks ago

San Fernando, Central Luzon, Philippines SofCap, Inc. Full time

Marketing:

  • Prepares, plans, and manages the publication of all marketing collaterals to maximize brand promotion and public awareness.
  • Networks with individuals or companies, both local and national, who might potentially do business with the company.
  • Develops and presents effective, unique, and innovative marketing campaigns along with budget proposals for the company.
  • Leads the execution and implementation of these marketing campaigns.
  • Sets marketing schedules and coordinates with management, the Property Manager, and other points of contact to implement strategies across multiple channels.
  • Plans and manages marketing events.
  • Evaluate the effectiveness of marketing activities and produce accurate summaries of total expenditures at the end of every marketing activity.
  • Performs industry, market, competitive, and company research to stay up to date on the latest developments and to develop a deeper understanding of tenant profiles and needs.
  • Develops market analysis by assessing demographics, researching customer needs, and identifying competitors' strengths and weaknesses.
  • Develops and maintains marketing platforms and tracks the effectiveness of marketing platforms.
  • Performs administrative tasks that may be assigned by management

Leasing:

  • Identifies prospective clients, communicates to them, and develops strategies to increase the occupancy rate of all properties.
  • Prepares leasing documents, including Offer Letters/Proposals, Term Sheets, Lease Agreements, and any other documents that may be needed during the leasing process.
  • Meets with prospective tenants and takes them on tours and ocular inspections of the property.
  • Correctly completes all lease applications, assists with application verification, and notifies prospective tenants of results.
  • Assists, organizes, and files appropriate reports, leases, and paperwork requirements.
  • Acts as the point of contact for the various tenant concerns and lease documentation to prevent business interruption.
  • Assists in coordinating tenants' activities and events to facilitate better tenant retention.
  • Works directly with tenants and monitors properties to ensure compliance to the stipulations of the Lease Agreements.
  • Assists tenants in resolving construction and operation–related problems and issues in coordination with the engineering/technical department.
  • Maintains and updates the tenant database (including tenants' records and profiles, tenants' permits and licenses, and lease contracts), prospective tenant database, and broker database.
  • Follow up and inform tenants of any changes to the Lease Agreements or upcoming problems with the property.
  • Manages the customer interface with tenants to ensure appropriate consideration of customer requirements and effective management of issues and any complaints.
  • Coordinates with the Property Management team and assists the team in overseeing leasing procedures with new and current tenants.
  • Effectively communicates the company's rules and regulations with the tenants and monitors their compliance according to the guidelines and house rules.
  • Assists in organizing meetings between and among tenants, prospective tenants, management, and the Property Management teams.
  • Establishes strong partnerships and relationships with broker companies and other third parties to develop leads.
  • Performs other leasing-related tasks as may be assigned by management.
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