Social Media Engagement Specialist

5 days ago

España, Romblon, Philippines Global BPO Solution Ltd. Remote Full-time ₱300,000 - ₱420,000/year

About the Role

We’re looking for a Social Media Engagement Specialist to join a fast-growing international health organization. In this role, you’ll manage high-volume social media interactions and help convert inbound engagement into qualified opportunities through timely, professional, and engaging communication.

This is an operations-focused role suited for candidates who thrive in fast-paced environments, enjoy engaging with customers through social media, and can manage multiple conversations while maintaining accuracy and professionalism.

Key Responsibilities Performance Expectations

1. Social Engagement & Lead Generation

  • Respond to comments across posts, ads, reels, and live content using a structured public reply + DM follow-up workflow

  • Initiate first-touch DMs for engaged users and inbound inquiries

  • Qualify leads based on predefined criteria and capture contact details (email, phone)

  • Submit and tag leads in HubSpot, ensuring accurate record linkage or creation

  • Post qualified leads to designated Slack channels for sales follow-up

  • Maintain daily lead targets

2. Follow-Up Execution

  • Run structured multi-day DM follow-up sequences (up to 7 days)

  • Track engagement status using internal tagging and folder systems

  • Prioritize follow-ups based on engagement signals and response timing

  • Ensure consistent re-engagement of unresponsive but qualified users

3. Community Moderation

  • Identify and remove spam, scam, or irrelevant content

  • Hide or escalate inappropriate content while preserving legitimate engagement

4. Routing & Triage

  • Route conversations based on urgency and type

5. Compliance & Communication Standards

  • Apply required DISCLAIMERS for sensitive health-related conversations

  • Follow internal compliance workflows for higher-risk interactions

Tools You’ll Use

  • Statusbrew

  • HubSpot CRM

  • Slack

  • ManyChat

  • AI Blaze / Text Blaze

  • Notion

Qualifications

Required

  • Comfortable operating in high-volume, fast-response environments

  • Strong written communication skills with natural, human tone

  • Ability to make quick judgment calls under pressure

  • High attention to detail in tagging, routing, and CRM entry

  • Strong tolerance for repetitive, metric-driven workflows

  • Able to switch between multiple tools without loss of accuracy

  • Independent, remote-ready work discipline

Preferred

  • Social media community management or DM engagement roles

  • Customer support, triage, or frontline service experience

  • Lead generation or sales-adjacent workflows

  • Familiarity with wellness, health, or functional medicine content

  • Experience using automation or AI-assisted tools

Benefits:

  • Work from home