Digital Marketing Assistant

4 days ago

Manila, National Capital Region, Philippines DOXA Talent Full time

DOXA Talent

Negotiable

Hybrid - Manila 1-3 Yrs Exp Bachelor Full-time

Job DescriptionDescription

ROLE SUMMARY

Our client is looking for a versatile and proactive Social Marketing Assistant who can support a growing business in the engineering space. The ideal candidate will have experience in digital marketing, content creation, and branding, as well as a strong understanding and willingness to learn AI tools to streamline tasks. Owner will have a license for an AI course for them to learn new tools.

This role will primarily focus on supporting social media efforts in LinkedIn: creating content in posts, video and one-pagers, and managing various marketing tasks to increase brand visibility and drive conversions. The assistant will be expected to work closely with the business owner.

WORK SCHEDULE: TBD, follows Philippine holidays

POSITION TYPE: Full Time

WORK ARRANGEMENT: Remote

ESSENTIAL FUNCTIONS:

  • Perform the following social media management and engagement duties:
  • Post regularly across platforms, engaging with followers and responding to comments and direct messages.
  • Utilize AI tools to schedule and optimize posts for peak engagement.
  • Perform the following basic research and information-gathering duties:
  • Conduct basic online research to gather information on topics, competitors, or industry trends as requested.
  • Summarize research findings in clear, concise reports or presentations for team use.
  • Perform the following analytics and reporting duties:
  • Provide regular reports and insights, making recommendations for improvement.
  • Perform the following content creation (video and graphic design) duties:
  • Edit videos and potentially podcasts, including chopping down longer content into smaller, social media-friendly clips (e.g., reels, shorts).
  • Use AI tools for video editing and graphic design, as well as manual editing where necessary.
  • Ensure all visuals and videos align with the brand's aesthetic.
  • Perform the following LinkedIn lead generation duties:
  • Implement and manage LinkedIn lead generation campaigns to attract new clients.
  • Engage with potential leads through direct messages and content outreach.
  • Perform the following branding and graphic design duties:
  • Assist with maintaining a consistent brand identity across all digital platforms.
  • Design graphics for social media posts, email templates, and other marketing materials.
  • Use LinkedIn posts and create 1-page PDFs.
  • Perform the following copywriting duties:
  • Write copy for social media, email campaigns, and marketing materials.
  • Ensure messaging is consistent with the brand's tone and audience needs.

QUALIFICATIONS:

  • A Bachelor's degree in the related field is preferred.
  • Has experience in a business-to-business (B2B) focused environment, with deep LinkedIn experience.
  • Experience with podcasting and editing is preferred.
  • Has experience with mime styles.
  • Ability to create quality marketing materials (ad templates, lead magnets, etc.).
  • Proven experience in digital marketing, social media management, and content creation with a focus on LinkedIn.
  • Proficiency in graphic design using Canva and solid experience with PowerPoint.
  • Competence in video editing software (e.g., Premiere Pro, Final Cut Pro).
  • Strong interest and ability to learn AI tools (e.g., AI video editing software, graphic design tools, and social media scheduling tools).
  • Excellent written and verbal communication skills in English.
  • Has a keen eye for design and branding.
  • Ability to manage multiple tasks and deadlines effectively.
  • Ability to analyze data and create detailed, actionable reports.
  • Flexible and adaptable to changing needs.
  • Willingness to learn and grow within the role and able to take feedback.
  • Strong attention to detail and time management skills.
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