Social Media Marketing Specialist
3 days ago
Quezon City, National Capital Region, Philippines
Social Media Marketing SpecialistMarivent Hotels and Resorts Inc. Quezon City, National Capital Region, Philippines
2 days ago Be among the first 25 applicants
- Develop and curate compelling content for social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) that reflects the brand's voice and values while promoting hotel offerings, events, and promotions.
- Manage daily operations of social media channels, including posting, responding to comments and messages, and monitoring brand mentions and user-generated content.
- Foster a positive online community by engaging with followers, responding to inquiries, and encouraging user participation through contests, polls, and campaigns.
- Track and analyze social media performance metrics using tools like Google Analytics, Hootsuite, or Sprout Social. Prepare regular reports on engagement, reach, and growth, and make data-driven recommendations for improvement.
- Work closely with the marketing team, sales department, and other stakeholders to ensure social media initiatives align with overall marketing strategies and brand messaging.
- Stay up-to-date with the latest social media trends, tools, and best practices within the hospitality industry to implement innovative strategies.
- Assist in the planning and execution of digital marketing campaigns, including influencer partnerships, sponsored posts, and social media advertising.
Qualifications, Skills and Experience:
- Bachelor's degree in Marketing, Communications, Hospitality Management, or a related field.
- Proven experience in social media management, preferably within the hospitality or tourism sector.
- Strong understanding of social media platforms, their algorithms, and best practices for engagement.
- Exceptional written and verbal communication skills, with a knack for creating compelling narratives.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) to create visually appealing content.
- Ability to work flexible hours, including evenings and weekends, as needed for events or campaigns.
Entry level
Employment typeFull-time
Job functionMarketing and Sales
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