Social Media Specialist

2 weeks ago


Quezon City, National Capital Region, Philippines Sytian Productions Full time

Responsibilities:

  1. Create and execute social media marketing strategies through competitive research, benchmarking, target market identification, and platform determination.
  2. Generate, edit, and publish daily content for audience engagement.
  3. Set up and optimize company pages within each platform to increase the company's social content visibility.
  4. Moderate all user-generated content in line with the moderation policy for each community.
  5. Create a series of marketing calendars for campaign implementation.
  6. Track, measure, and analyze all initiatives to report on social media ROI.
  7. Run regular social promotions and campaigns and track their success.
  8. Monitor and engage in relevant social discussions about the company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences.

Requirements:

  1. Bachelor's degree in Marketing, Communication, Business, or other related fields.
  2. Proven working experience in social media marketing or as a Digital Media Specialist.
  3. Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.
  4. Creative thinker.
  5. Up to date with the latest digital technologies and social media trends.
  6. Adequate knowledge of web design, web development, and SEO.
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