VSL / Direct Response Video Editor
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KittySpout / DoggySpout is looking for a Direct Response Video Editor to join our team As our video editor, you will be responsible for editing, producing, and managing multiple creative projects with a heavy focus on paid ad creatives for Meta Platforms - VSLs, short and long form. You'll take raw UGC and transform it into high-converting direct response ads that scale across our paid channels. We spend $2,000,000+ per month on Meta. We are looking to hire someone with 3+ years of work experience. The ideal candidate has deep DTC experience editing paid ads, understands direct response principles, runs a current AI stack in production, and delivers volume and quality in the same week without being chased.
Who are we?
KittySpout is a premium DTC brand selling stainless steel cat water fountains, filters, and accessories. We sell across Shopify, Amazon, and Chewy, and we're one of the fastest-growing brands in the pet space — $22M+ in revenue and targeting $45-50M in 2026. We recently launched DoggySpout, expanding into an entirely new vertical and customer base. We're lean, we move fast, and every person on this team has a massive impact on the business.
What is our culture like & who is a good fit?
Culture-fit is our #1 factor when hiring We have a genuine will-to-win. No work is beneath us if it moves us towards our goals. We utilize creativity to do more with less - and quickly. We use data to make decisions and live by the following three core values: work smart, overdeliver, speed is king, and better everyday. We love learning - every problem is an opportunity to grow.
If you want a stress-free corporate 9-5 job, this isn't it.
If you want to challenge yourself and shape a fast-growing company, work directly with the founders, and see huge career growth by playing a big role in scaling it to $100m+... If you want to drive results with a group of passionate, smart, hardworking people, work in an environment without politics or corporate chicanery, and play a big part in our growth being hands-on and active, all while having a generous performance bonus structure — then you've come to the right place.
Key Objectives
- Consistent output of 8 ad briefs per week, maintaining volume and quality simultaneously.
- Increase your performance bonus by analyzing prior video metrics to increase views and conversions.
- Apply direct-response copywriting principles to review scripts.
- Operate with a high degree of autonomy, managing your daily workload efficiently to meet deadlines without needing hand-holding or frequent check-ins.
- Quickly learn and master new tools and software, and editing techniques as social media trends evolve, often with less than a day's notice.
- Ensure every video meets our exacting quality standards and perfectly matches the provided instructions, minimizing the need for revisions.
- Maintain clear, proactive communication with the company founders and executive team, providing updates when necessary.
- Create ad variations and iterations to scale winning ads and improve performance.
- Collaborate with the creative strategy team to bring ad concepts to life.
- Apply direct response marketing principles to editing (hooks, problem/solution flow, testimonials, CTAs).
- Stay up to date on internet trends and editing styles to ensure our ads feel native and engaging.
- Fully remote.
- Fluent in English.
- Proven experience creating short-form direct-response videos for DTC brands.
- Proven experience with professional video-editing software is required. We have a strong preference for Adobe Premiere Pro
- Paid Ad Focus: Proven experience editing Meta/Facebook paid ads that convert.
- Volume: Comfortable producing 8 ad briefs per week.
- Tools: Proficiency in Adobe Premiere Pro
- Creative & Analytical Mindset: Ability to combine storytelling with data-driven feedback to refine and improve ads.
- No issue working overtime or on weekends if needed. You're passionate about your work and excited by the idea of producing ads that millions will see.
- Excellent cultural fit as per our values above.
- Excited to play a big role in scaling the company and work closely with the founders.
- Deep DTC Experience: You can name the brands and the spend levels