Direct Marketing Manager
2 weeks ago
Responsibilities:
- Client Engagement: Identify and approach potential clients to pitch direct-to-member marketing campaigns.
- Campaign Development and Execution: Design, develop, and manage the end-to-end execution of marketing campaigns tailored to client needs.
- Collaboration: Coordinate with internal teams and external partners to ensure seamless campaign activities and resource allocation.
- Performance Tracking and Reporting: Monitor campaign performance metrics and prepare comprehensive reports detailing outcomes, insights, and recommendations.
- Client Support: Provide ongoing support and communication to clients throughout the campaign lifecycle to ensure satisfaction and address any issues.
- Reporting: Prepare and present comprehensive campaign reports to clients, detailing outcomes, insights, and recommendations.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 3-5 years of experience in marketing, advertising, or a related field, with a proven track record of managing successful campaigns.
- Proficiency in marketing tools and platforms (e.g., Google Analytics, CRM software, social media management tools).
- Excellent verbal and written communication skills, with the ability to present ideas and reports clearly and persuasively.
- Strong project management skills.
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