Direct Marketing Manager

2 weeks ago


Manila, National Capital Region, Philippines SM Advantage Full time

Responsibilities:

  1. Client Engagement: Identify and approach potential clients to pitch direct-to-member marketing campaigns.
  2. Campaign Development and Execution: Design, develop, and manage the end-to-end execution of marketing campaigns tailored to client needs.
  3. Collaboration: Coordinate with internal teams and external partners to ensure seamless campaign activities and resource allocation.
  4. Performance Tracking and Reporting: Monitor campaign performance metrics and prepare comprehensive reports detailing outcomes, insights, and recommendations.
  5. Client Support: Provide ongoing support and communication to clients throughout the campaign lifecycle to ensure satisfaction and address any issues.
  6. Reporting: Prepare and present comprehensive campaign reports to clients, detailing outcomes, insights, and recommendations.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 3-5 years of experience in marketing, advertising, or a related field, with a proven track record of managing successful campaigns.
  • Proficiency in marketing tools and platforms (e.g., Google Analytics, CRM software, social media management tools).
  • Excellent verbal and written communication skills, with the ability to present ideas and reports clearly and persuasively.
  • Strong project management skills.
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