Senior SEO Copywriting Specialist

1 week ago

Cebu City, Central Visayas, Philippines TeleTech Holdings, Inc. Full time

Job Description - Senior SEO Copywriting Specialist (043HE)

Senior SEO Copywriting Specialist

Be the spark that brightens days and ignite your career with TTEC's award-winning employment experience. As a Senior Copywriting Specialist working hybrid in the Philippines, you'll be a part of bringing humanity to business. #experienceTTEC.

Our employees have spoken. Our purpose, team, and company culture are amazing and our Great Place to Work certification in Philippines says it all

What You'll be Doing

We are looking for a talented Content Writer to join our Global Demand Generation Talent Marketing team. The ideal candidate will have elite writing skills and 3-4 years of experience in content creation, particularly in BPO industry copywriting specifically about its workforce to attract future employees on a global scale. If you have a passion for storytelling, a knack for creating engaging content, and the ability to adapt your tone for different audiences, we want to hear from you

During a Typical Day, You'll
  1. Brainstorm and develop creative concepts, focusing first on quantity and then on quality, always using data and SEO best practices to guide your content strategy.
  2. Refine and execute campaigns across digital media.
  3. Work closely with creative, social media, and regional leads teams to help our story cut through.
  4. Develop concepts that resonate with our audience and reflect our brand values while positioning our Employer Value Proposition (EVP) with the most competitive advantage.
  5. Help define and evolve our brand voice.
  6. Serve as a tactical writer and editor, supporting talent brand marketing and communications programming for all channels (social, web, digital, third-party, etc.).
  7. Master and own the brand's voice, working with public figures and company leaders to ensure consistency in voice and mission.
  8. Work with junior staff and cross-functional teams to guide and mentor work and projects, providing tangible, digestible feedback.
  9. Review historical campaigns, content, and writing to repurpose and innovate on historically successful content projects.
  10. Support leadership in shaping department strategy and resourcing.
  11. Expert understanding in copywriting optimization using SEMRush, Jasper, and other SEO tools.
  12. Utilize deep knowledge of various content types, including downloadables, landing pages, blogs, e-books, and more, to elevate our content strategy.
  13. Project manage to deliver high-volume and high-quality content for key sites worldwide while using bulk content writing and planning strategies to stay on top of the scale of work.
  14. Understand different cultural nuances to create relevant content for a global audience.
What You Bring to the Role
  1. Strong portfolio showcasing conceptual thinking and copywriting skills.
  2. 3-4 years of experience in BPO or a global workforce talent attraction copywriting role, either in-house or at an agency, is preferred.
  3. Strong project management skills, with experience in agile methodologies and proficiency in tools like Asana.
  4. Proficiency in SEO tools like SEMrush is required, while familiarity with Jasper is a plus.
  5. Proven ability to drive organic traffic through SEO best practices and blending keyword strategy with compelling content.
  6. Ability to work in a fast-paced, agile environment and manage multiple priorities simultaneously.
  7. Strong collaboration skills and the ability to work cross-functionally with designers, marketers, and product teams.
  8. Bachelor's degree in a relevant field is preferred.
What You Can Expect
  1. Supportive of your career and professional development.
  2. An inclusive culture and community-minded organization where giving back is encouraged.
  3. A global team of curious lifelong learners guided by our company values.
  4. Ask us about our paid time off (PTO) and wellness and healthcare benefits.
  5. A great compensation package and performance bonus opportunities, benefits you'd expect and maybe a few that would pleasantly surprise you (like tuition reimbursement).

About TTEC: Our business is about making customers happy. That's all we do. Since 1982, we've helped companies build engaged, pleased, profitable customer experiences powered by our combination of humanity and technology. On behalf of many of the world's leading iconic and hypergrowth brands, we talk, message, text, and video chat with millions of customers every day. These exceptional customer experiences start with you.

TTEC is proud to be an equal opportunity employer where all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. TTEC embraces and is committed to building a diverse and inclusive workforce that respects and empowers the cultures and perspectives within our global teams. We aim to reflect the communities we serve, by not only delivering amazing service and technology, but also humanity. We make it a point to make sure all our employees feel valued, belonging, and comfortable being their authentic selves at work. As a global company, we know diversity is our strength because it enables us to view things from different vantage points and for you to bring value to the table in your own unique way.

#LI-Hybrid

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