Marketing Head

3 weeks ago

Quezon City, National Capital Region, Philippines Asian Consulting Group Full time

Key Responsibilities:

  • Develop and execute comprehensive marketing strategies to strengthen brand positioning and achieve business objectives.

  • Lead, mentor, and manage the marketing team to ensure high performance and creativity.

  • Oversee brand management, advertising, digital marketing, PR, and promotional activities.

  • Conduct market research and competitor analysis to identify opportunities and threats.

  • Manage marketing budgets and allocate resources effectively.

  • Collaborate with sales, product development, and other departments to ensure marketing strategies align with business goals.

  • Monitor and evaluate campaign performance using KPIs and analytics to optimize results.

  • Foster partnerships, sponsorships, and collaborations to expand brand visibility.

  • Stay updated on market trends, emerging technologies, and best practices in marketing.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or related field (Master's degree preferred).

  • Proven experience as a Marketing Head, Marketing Director, or similar senior role.

  • Strong leadership and team management skills.

  • Excellent communication, presentation, and interpersonal skills.

  • Proficient in digital marketing, social media strategy, and analytics tools.

  • Creative, strategic thinker with strong business acumen.

Skills:

  • Strategic planning and execution

  • Brand management

  • Digital marketing expertise

  • Analytical and problem-solving skills

  • Budget management

  • Leadership and team motivation

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