Marketing Executive/Digital Marketing
2 days ago
DUTIES AND RESPONSIBILITIES
- Planning, Strategy and Execution of Trainings and E-Learning Digital
- Marketing Campaigns
- Content Planning & Development
- Content Calendar Plotting & Publishing
- Planning, Strategy and Execution of Digital Media Buying (Business Manager & Google AdWords)
- Target Audience Group – Identification & Classification
- A/B Testing – Creative, Target, Objective, etc.
- Planning, Strategy and Execution of Training and E-Learning Website content.
- Planning, Strategy and Execution of Training and E-Learning, E-Commerce Content, GMB, and all social media.
- A+ Content, User Interface/Experience, etc.
BUDGET MANAGEMENT
- In-charge of Media Money – Guarantee resources are maximized and not wasted.
- Understand vendor fund and guidelines, execute with 100% compliant.
- Facebook / Instagram – Business Manager
- Search and Display - Google AdWords
REPORTS MANAGEMENT
- Social Media Platform Performance (Weekly/Monthly/Quarterly)
- Website Performance & Web Search Index – Google Analytics
- Omni-channel Performance – Platform connectivity, etc.
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