Social Media Marketing Specialist

Olei Labs is a modern software development studio engineering high-impact proprietary SaaS and custom platforms and architecting bespoke enterprise software solutions. We merge deep technical architecture with a consultative approach to build secure, scalable, and intuitive systems across diverse sectors from enterprise CRM and clinic management platforms to fintech and real estate syndication tools.

At Olei Labs, we cultivate an agile, output-driven environment anchored in technical precision, continuous learning, and clear cross-functional communication.

Role Overview

We are looking for an analytical, proactive, and creative Social Media Marketing Specialist to take ownership of multi-channel social media execution. In this role, you will champion brand visibility and audience engagement across three core pillars:

• Olei Labs: Showcasing our corporate brand, thought leadership, software engineering capabilities, and company culture.
• Proprietary Products: Driving acquisition, user engagement, product launches, and feature awareness across Olei Labs’ internal SaaS ecosystem.
• Client Brands & Products: Executing tailored social strategies and community campaigns for our enterprise clients and their respective digital products.

This is a fully remote position operating directly during US Eastern Time (ET) to ensure real-time collaboration with leadership, product teams, and client stakeholders.

Key Responsibilities

• Multi-Brand Content Strategy: Plan, write, design, and schedule weekly content calendars across LinkedIn, X (Twitter), Facebook, Instagram, and emerging platforms tailored to B2B tech, SaaS users, and enterprise clients.
• End-to-End Asset Creation: Draft engaging, technically accurate copy; build high-performing visual graphics and short-form media using design platforms like Canva and Adobe Express.
• Community Engagement & Management: Actively monitor brand mentions, direct messages, comments, and discussions across all profiles, fostering professional community growth and routing technical queries appropriately.
• Campaign & Product Launch Execution: Collaborate with product managers, developers, and client leads to orchestrate targeted campaigns around feature releases, milestone announcements, and client case studies.
• Analytics & Performance Optimization: Track, analyze, and synthesize weekly engagement metrics, audience reach, conversion data, and click-through rates; translate insights into actionable content adjustments.
• Competitive & Trend Analysis: Monitor digital marketing trends, platform algorithm changes, and SaaS industry benchmarks to keep all managed profiles positioned ahead of the curve.

Qualifications

• Eligibility & Schedule: Must be a Philippine citizen residing in the Philippines, available and committed to working during core US Eastern Time (ET) business hours.
• Social Media & Content Expertise: Proven track record running professional B2B or B2C social media accounts with strong copywriting, editorial, and storytelling abilities.
• Visual & Design Fluency: Practical proficiency with design tools (Canva, Adobe Express, or Figma) to produce clean, on-brand graphics, carousels, and promotional banners independently.
• Tool Stack Experience: Hands-on experience with social media scheduling and reporting suites (e.g., Meta Business Suite, Hootsuite, Buffer, or platform native analytics).
• Communication & Independence: Exceptional written and spoken English, capable of shifting tone between corporate enterprise messaging, tech-savvy developer speak, and consumer-facing product updates.
• Remote Discipline: Reliable high-speed internet connection, a quiet remote workstation setup, and demonstrated ability to manage deadlines and deliverables autonomously.