Social Media

5 days ago

Philippines Virtual Colleague PH Full time

Priority Platforms: TikTok, LinkedIn, Instagram Goal: Build brand visibility, increase organic reach, and attract new customers through TikTok growth, TikTok Shop setup, and strategic social media marketing. Overview We are seeking a proactive and strategic Social Media & Digital Marketing Virtual Assistant to help strengthen brand presence and drive customer acquisition across TikTok, LinkedIn, and other relevant channels. The ideal candidate is creative, highly organized, and experienced in TikTok Shop setup, social media strategy, and organic growth marketing — capable of turning founder‑led content into engaging, authentic campaigns that convert. This role blends creativity and technical know-how: from helping Nina create structured content and repurposing videos, to setting up and managing digital platforms like TikTok Shop and possibly Amazon FBA.Key Responsibilities Key Responsibilities TikTok Strategy & Management Set up, optimize, and manage the TikTok Shop for the brand. Research and implement best practices for TikTok marketing and influencer collaborations. Create and manage a TikTok content calendar , including trends, challenges, and viral‑style content ideas. Provide weekly content structure suggestions (e.g., “Record this short script to camera by Friday”). Edit and publish short‑form videos optimized for engagement and reach. Track analytics (views, engagement, follower growth) and provide insights for improvement. Social Media Marketing (Instagram, LinkedIn, and Cross‑Posting) Support content creation for Instagram and LinkedIn, repurposing TikTok videos where possible. Ensure brand tone of voice and authenticity are maintained across all content. Suggest content topics, hooks, and engagement strategies tailored to each platform. Use scheduling tools (Later, Planoly, or similar) to ensure consistent posting cadence. SEO & Organic Lead Generation Implement basic SEO practices for increased brand discoverability. Research and recommend keywords relevant to the e‑commerce brand. Collaborate on organic lead generation strategies (email capture, community engagement, collaborations). E‑Commerce Marketing & Platform Optimization Assist in setting up and optimizing TikTok Shop (product listings, pricing, tracking). Explore opportunities for Amazon FBA and potentially TikTok’s equivalent (TBA). Research competitors and trends to inform marketing strategies. Preferred Skills & Tools Proven experience managing TikTok or TikTok Shop for e‑commerce or personal brands. Strong understanding of organic social media growth strategies. Experience with video editing (CapCut, Canva, or similar tools). Familiarity with SEO, keyword research, and Google Analytics (basic). Optional but beneficial: understanding of Amazon FBA setup and management. Proficiency in scheduling tools Excellent English communication skills and attention to detail. Immediate Priorities Set up and optimize TikTok Shop Develop TikTok content plan and begin consistent posting Grow brand following and engagement organically Create cross‑platform content (TikTok → Instagram & LinkedIn) Prepare Black Friday–ready promotional content Work Setup Type: Part‑Time (10 hours per week to start) Schedule: Flexible; output and deliverables‑based #J-18808-Ljbffr

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