2022 FVT Insights

About Globe Globe Telecom, Inc. (Globe) is the leading Telecommunications company in the Philippines and the purveyor of the Filipino digital lifestyle. They provide cellular, broadband, and mobile data services by focusing on enriching their content offerings amid customers' growing preference for multimedia platforms across multiple screens and devices. They want to enrich lives through communications by simplifying technology so that they bring customers closer to what matters most. Your role Ensures production of quality reports, accuracy and actionability of holistic customer-centric insights, accuracy, and executability of models DATA BUILD & WHITELISTING Define Squad data requirements and support Train Lead to drive delivery Liaises with external teams to identify and extract data required for generating campaign and/or rewards and/or loans insights Creates whitelists and other data-driven requests to support squad’s deliverables, if necessary DATA VISUALIZATION & REPORTING Define Squad Dashboard & reporting requirements Regular maintenance and delivery of simple-moderate complexity Dashboard & Report modifications, endorse High complexity to Train lead - for CDA-Data Viz team delivery Squad SPOC for KPI standardization - in collaboration with Train lead & CDA Data Build Team Ensure timeliness and accuracy of squad dashboards & reports Lift accuracy of forecasting models/outlook of squad KPIs DATA INSIGHTING Collaborate with the squad leader in defining the right business questions, answerable by data & insights Develop the squad’s insight framework (data requirements covering internal, external, qualitative, and quantitative, methodology/approach, target date) to answer the pertinent business questions. Creates and continuously updates robust portraits of squad-level target consumer segments based on insights, behaviors, and sentiments (e.g. MDS Lapser Profile, Loans Taker Profile, Rewards Redeemer Profile) Assist campaign designer and business analyst in testing campaign hypotheses Assist campaign designer and business analyst with an output of statistical models and their usage CRM: Provide squad level insights based on data from the customer, campaign, and channel interaction history, lead squad level campaign deep dives, post mortems & recommendations to lift campaign & channel response & efficiencies; Support the development of Squad Campaign level P&L - for integration by train insights & reports lead DATA SCIENCE, MODELING, ADVANCED ANALYTICS Drive and Define Squad-specific Modeling Requirements; Deliver models if the squad has capability/capacity, endorse to Train lead model requirements that are beyond the squad’s capability & capacity CRM: Deliver squad Customer Path to purchase models (e.g., Sanky charts) to define a customer’s end-to-end journey & path to purchase; Next Best Offer Models (in collaboration with CDA Data Science), Collaborate with CDA (EDO-AA w/ FV Tribe MS) on higher level models such as Next Best Offer / Offer Optimization and maintenance/monitoring of existing CRM models (e.g., Churn, Product propensity, Missed Reg, Uplift Models Training, development & rotations Globe has invested more than P63 million in the learning and development of its over 8,000 employees through Globe University. Of the total Learning & Development budget, the company invested approximately P8.3 million in Newton, an online learning platform that provides employees access to a wide range of eCourses which they may take at their own pace and time to support their professional development. How to apply To apply for this position, simply click the “Apply” button on this page Source/s: globe.com.ph ph.indeed.com #J-18808-Ljbffr