Content Writer
20 hours ago
Overview
Write high-quality content for websites, landing pages, emails, newsletters, and social media posts. Develop long-form articles and blogs tailored for both client-facing and applicant-facing audiences. Ensure content is engaging, accurate, and aligned with marketing goals.
Content Creation- Write high-quality content for websites, landing pages, emails, newsletters, and social media posts.
- Develop long-form articles and blogs tailored for both client-facing and applicant-facing audiences.
- Ensure content is engaging, accurate, and aligned with marketing goals.
- Create clear, compelling copy for digital ad campaigns, including headlines, calls-to-action, and promotional messaging.
- Collaborate with ad specialists to A/B test copy variations to maximize engagement and conversions.
- Adapt messaging for different platforms and audiences to ensure relevance and impact.
- Maintain consistency in tone, style, and messaging across all marketing and applicant communications.
- Serve as a guardian of brand language, ensuring every piece of content reflects company values and standards.
- Partner with marketing directors to refine messaging frameworks when needed.
- Research and integrate targeted keywords into blogs, articles, and website copy.
- Write content that improves search rankings while maintaining natural readability.
- Collaborate with the SEO Web Developer to align content strategies with SEO goals.
- Review and refine content created by team members to ensure clarity, grammar, and brand alignment.
- Proofread and edit all content before publication.
- Check and approve captions for social media posts, ensuring professionalism and consistency.
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